Dr. J. G. Sankar - Other Publications

S.No.

PATENT REGISTERED

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01.

A Systematic Approach to Analyze The Impact of E-Business to Create a Sustainable Business Environment,2022

S.No.

PAPER PRESENTED

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01

Presented a paper entitled “Factors influencing adoption of Digital Payment System – An application of UTAUT2 model” in “Conference on excellence in research and education ” organised by IIM, Indore,2022

02

Presented a paper entitled “Adoption of Big Data Analytics” in “International Innovative Practices for Sustainable Development: Business Management and Analytics” organised by Jain University, Bengaluru.,2022

03

Presented a paper entitled “Influence of Internal Marketing on Employees’ Organisational Commitment in Hospitality Industry” in “Business Management and Analytics Conference” organised by NIT, Tiruchirappalli. Adjusted "BEST PAPER AWARD".,2022

04

Presented a paper entitled “Impact of culture on Internal Marketing and Employee Satisfaction relationship” in “International Conference on Management of MSMEs” organised by IIM Amritsar.2022

05

Presented a paper entitled “Dining intention and experience after Covid – 19 Lockdown” in ISDSI-Global Conference 2021 “Leading Business in a Fluid world” organised by IIM Nagpur. ,2021

06

Presented a paper entitled “To Examine The Service Quality Dimensions In Wellness Tourism And Its Impact On Customer Satisfaction” in the International Conclave on “Globalizing Indian Thought” organised by IIM Kozhikode.,2021

07 

Presented a paper entitled “Acceptance  of  Block  chain  Technology  in  Tourism  & Hospitality Industry – UTAUT Model”, International Conference on Tourism & Sustainable   Development   –   Issues,   Challanges,   and   Best   Practices,   Organised by Mangalore University, Mangalore.,2021  

 08

Presented a paper entitled “Let’s Have a Chair for them: Transgender & organizations” in the International Conclave on “Globalizing Indian Thought” organised by IIM Kozhikode.,2020  

 09

Presented a paper entitled “UTAUT Model for Flipped Classroom", National Conference on Innovative Librarianship: A Foresight on Technology, Practice & Services,  Organised by Central University of Tamil Nadu, Thiruvarur. Adjusted "BEST PAPER AWARD".2019  

 10

Presented a paper entitled “An Empirical  Investigation of Service Quality of Health Tourism in India”, National Colloquium on Good Health and Well Being, Organised by University of Madras, Chennai.,2019  

 11

Presented a paper entitled “The Challenges of OER and factors that influence students to accept OER – An empirical evidence”, OER 2 OEP: A paradigm Shift, Organised by Alagappa University, Karaikudi. Adjusted "BEST PAPER AWARD".2019  

 12

Presented a paper entitled “Swadesh Darshan Sceme – Pondicherry Spiritual Circuit: Opportunity for FDI in Tourism”, International Conference on FDI and Make in India, Organised by Alagappa University, Karaikudi.  Adjusted "BEST PAPER AWARD".2019  

 13

Presented a paper entitled " Various Tourism Products provided by Ministry of Tourism - India" Business Analytics - A roadmap to Innovative Entrepreneurship, Organised by Fatima College, Madurai. 2019  

 14

Presented a paper entitled “Impact of Artificial Intelligence in Social Media Marketing”, International Conference on Bridging and Securing: The responsibilities and aesthetics in media, society and literature, Kodaikanal Christian College, Kodaikanal.2018  

 15

Presented a paper entitled " A Study on Consumer Buying Behaviour of DSK Benelli in TamilNadu", National Conference on Economic & Social Science Development - Managerial Issues in Morden Business Environment" Organised by MEASI Institute of Management, Chennai,2017  

16 

Presented a paper entitled “Significance of employee empowerment in services industry,” National Conference on Perspectives on Human Capital Formation and Utilisation in India, Organised by Berhampur University, Berhampur2014  

17 

Presented a paper entitled “Study of Government policies and initiatives: An instrument to drive the Tourism and Hospitality industry towards the growing horizon in India”, International Conference on Business Paradigms in Emerging Markets, Organised by NIT, Rourkela.2014